Sanji Pamidimukkala

I create fashion and beauty content rooted in real life and real ambition. This page documents my post-grad journey of moving to NYC, building a life from the ground up, and learning how to balance creativity with discipline. I share what it looks like to work a full-time job while pursuing modeling, managing money intentionally, and navigating the early stages of entrepreneurship as I build two businesses. Along the way, I talk candidly about finances, career growth, and the realities of being a multihyphenate in your 20s — including the wins, the learning curves, and the behind-the-scenes moments no one glamorizes. You’ll also find opinion-driven content, food recommendations, lifestyle resets, and everyday NYC moments, all through a fashion-forward and beauty-focused lens.